Pinterest is interest-based, with images posted through Pinboard, the image wall, and images displayed in a waterfall.

Pinterest uses a waterfall format to present image content without the need for users to turn pages.

Pin your favorite images to a whiteboard, similar to making a presentation.

When you see your friend pin a great image, you can repin it to your own whiteboard.

Images can come from social networks such as Facebook or B2C shopping sites, and can be shared on various platforms.

Pinterest, the giant of image social networking, focuses its social attributes on image sharing. Pinterest is good at gathering the strengths of a hundred schools of thought and stands out among many image sharing social products. Pinterest uses a waterfall format to display image content without the need for users to turn pages, and new images are constantly and automatically loaded at the bottom of the page, allowing users to discover new images. Internet users can save images of interest on Pinterest, and other users can follow and repin the images. Sony and many other companies have also set up pages on Pinterest to market their products and services with images.